URL for this post: https://tinyurl.com/26ywjsyc ![]() Hi, Startups! If you are not attracting as many customers as quickly as expected, here are some important insights from Sramana Mitra, founder of One Million by One Million (1Mby1M). https://1m1m.sramanamitra.com/ "Are you struggling with attracting customers? There’s a very good chance that your Positioning is off. Positioning drives Product Market Fit (PMF). You HAVE to get it right. Let’s discuss how. These are the key components of Positioning: - Segmentation - Ideal Customer Profile (ICP) - Business Model - Pricing Model - Bottom-up TAM - Competition Positioning drives Fundability. So you better figure it out before you go chasing investors. Also, if you are getting repeated rejections, I suggest you stop seeing investors and first figure out the WHY. I can explain the WHY and what to do about it. You can come discuss with me at my weekly roundtables. I will give you actionable feedback. If you need help in figuring out your Positioning and Product Market Fit, join 1Mby1M Premium. In general, going to investors without customer validation is a very bad idea. In this age of AI, investors EXPECT that you will bootstrap and validate to a high degree before seeking funding. Customers too are getting used to rapid product prototyping and MVPs that are more well-formed and mature. If you can get to $1M in revenue without seeking funding, you are a King. Remember the 1Mby1M Mantra: Do not go to VCs as Beggars. Go as Kings. So tell me more. Are you an entrepreneur struggling with PMF? Positioning? Funding? Speak soon, Sramana Founder, 1Mby1M"
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